Tag: business

TL;DR: OpenAI just launched Instant Checkout, letting shoppers discover and buy directly inside ChatGPT—no website visit required. It’s live for Etsy in the U.S. now, with Shopify support coming soon. There are no ads, no boost button, and no reliance on your homepage. This shift will force brands, especially those selling high-ticket products online, to prioritize AI visibility over SEO or…